Knoxville advertising firm that created Thompson-Boling Arena's 'The Summitt' logo to close by Christmas

After 32 years of business, FMB Advertising will close its doors by the end of 2018.
President Jody Freeman said the decision to close the downtown marketing, branding and communications firm was “excruciating,” according to a press release.

The firm cited health issues as one of the factors, including a terminal cancer diagnosis for Freeman’s father. In addition, senior vice president Odette Shults had decided to retire in recent months after 20 years with the business.

Freeman had a health scare herself, the release stated, and decided to spend more time with her husband, David, who is retired.

Founded in 1986, FMB has 15 employees and is comprised of writers, designers, web specialists and account managers.

“They are dedicated to their crafts, conscientious and so very talented,” Freeman said. “It really is an amazing pool of creative professionals.

“But, you get to a place in life where there are things you cannot control, so you have to decide what you think is best and follow that course.”

The closing will be a “slowing down” process, in which employees will leave as their projects with clients conclude.


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