The duo spent seven years at WIVK back in the 90’s. They’re back! Longtime East Tennesseans will remember Wilhite and Wall when they woke us up in the 90’s on WIVK. Now they’ll do the same on 96.7 Merle FM. Darren Wilhite and Tim Wall spent seven years in Knoxville before moving on to cities…
Author: Ben McWhorter
About Ben McWhorter
Ben McWhorter is a consultant and former media sales management executive living in Knoxville, Tennessee with his feline roommates. E-mail me at benmac@att.net.
Management Tip: Do You Have A Skeptic on your Team?
Do you have someone on your staff that seems like he or she always has the knack to quickly and accurately size up a situation, but at the same time this person always seems somewhat skeptical of some of the company’s decisions?
Forbes: There's A Right Way To Run Radio Stations. Here Are 10 Smart Tips.
With two of the nation’s largest radio companies in bankruptcy, iHeartMedia and Cumulus, many who don’t really know radio contend the medium is dead or dying. But those who do know radio argue that it’s still every bit a vital medium. The problem, they argue, is that too many stations are poorly managed, often from…
7 FREQUENTLY USED RADIO ADVERTISING CLICHÉS
Note from Ben Mac: This article hits the nail on the head. With radio stations not only ruining themselves by running too many commercials (30’s are killing the industry!) and not providing a professional copywriter to write locally produced commercials, radio ads sound horrible in most cases. When salespeople are relegated to writing radio commercials,…
Bad Management Behaviors
We all need to gripe about our boss now and then. And managers, you’re kidding yourself if you don’t think you are the subject of your employee’s dinner time conversation once in a while. It comes with the job. Most managers are decent, hardworking human beings with the best of intentions. But no manager is…
Merle FM brings Wilhite and Wall back to Knoxville Morning Radio
Darren Wilhite and Tim Wall are excited to be back on the air in East Tennessee. Spending close to seven years cheering on the Vols in the 90’s just up the radio dial before moving on to places like Detroit and Kansas City. Wilhite and Wall have been honored twice by the CMA for their…
Steve Gulley to WDVX
Radio listeners in east Tennessee who have enjoyed Steve Gulley’s tenure as a broadcaster at WCXZ/WLMU were surprised just before Christmas when a change in budgetary priorities at Lincoln Memorial University resulted in the whole station being shut down. Steve not only served as Program Director, he was a major voice on their airwaves. The…
IS BIGGER BETTER? NEW ENGLAND PATRIOTS AND LOS ANGELES RAMS FANS COMPARED
Bragging rights and bets are on the line for fans of the New England Patriots and Los Angeles Rams. Other than both having the opportunity to see their favorite team hoist the Vince Lombardi Trophy at the conclusion of Super Bowl LIII, Patriots and Rams fans have very little in common. The New England Patriots…
All Access: WCYQ/Knoxville’s Kevin King Returns To Pensacola
SUMMITMEDIA Country WCYQ (Q100.3)/KNOXVILLE is seeking a new PD to replace KEVIN KING, who is returning to ADX COMMUNICATIONS as OM for the PENSACOLA, FL cluster effective the first week of MARCH. He will oversee Country WYCT (CAT COUNTRY 98.7) and its three News, Talk, and Sports sister stations. He will also handle middays at…
Key Legal Battle: A Case Study for Marketers
Although not a local story, lessons can be learned from this very familiar and sad case. I’m sure that many are familiar with the injuries of Mr. Coyote.